The Truth About The Diamonds Peace Army

The Truth About The Diamonds Peace Army

Disclosure: We generate revenue from some diamond vendors through the links on this site. Anyone who makes money on a business can never claim they are 100% objective, but we try really hard. It’s never worth giving someone poor advice for one sale that will damage our credibility. For more details, click here.

So if you’re out there looking for the best diamond for your money, then please contact us and let us know your budget and what you’re looking for. We’ll sift through thousands of diamonds online and send you suggested stones to choose from that fit your needs the best.

One enjoyable result of the site’s growing traffic is the increase in personal inquiries we receive from readers through the Contact form. We’ve been keeping track of the questions our readers ask and have put this article together to answer the most common one to quiet that nagging voice in the back of your head and let you move on to the task at hand: finding that perfect rock!

The #1 Question

The most common question we get goes something like this: “Not to be rude, but why are you offering this super-helpful, friendly advice to strangers for free? Where’s the catch? What’s in it for you?”

That’s a totally valid question. The simple answer to the question is that we aren’t doing it for free. The service is completely free to you (the reader), but don’t worry – we do get compensated for our time. Keep reading and we’ll explain.

Diamond Pro’s Affiliate Marketing

As a publisher on the internet, there are several different ways you can generate revenue. You can charge advertisers for advertising space either on a pay-per-click basis, or on a flat-fee basis. Or, like us, you can set up what’s called an affiliate arrangement, where the advertiser pays the publisher a commission for actual sales generated by traffic originating from the publisher’s site.

Affiliate marketing is everywhere nowadays. has the most popular program, called Associates. Ever used a coupon site like I’m personally a major fan of, as I’m a sucker for a great deal on gadgets. Well these sites and many, many more all make money through affiliate commissions.

In our case, we check with the diamond companies we’ve made these arrangements with to verify which of our readers bought the diamonds we recommended and our commission is based on that list of purchases. So while we would never sell your info for marketing/spam, we do send our affiliates the names and email addresses of the readers we’ve helped personally. This way they can verify that we helped you out and we receive compensation for our time and effort.

The Diamond Pro Difference

Diamond advice sites typically don’t offer much more than banner advertising. If you’re on their site, and you click on a banner ad for, for instance, Blue Nile or James Allen, a cookie gets placed on your computer that can then be tracked by the relevant site. Then if you purchase something from their site within 30 days, the owner of the site earns a commission. That’s it.

We believe we are different. Yes, we also have plenty of passive content on our website like our Diamond 101/102 sections (based on our expertise in the diamond trade), our thoroughly researched reviews and our voluminous Diamond Q&A section. But we don’t stop there. We are one of the very few that offers a truly value-added service to the reader: level-headed, honest and personalized advice.

Offering Professional Opinions

We have always been committed to providing our readers with our professional opinion on anything and everything related to diamonds, no strings attached. Our genuine interest in making this complicated process easier on you is why we do what we do.

It’s a pleasure for us to play a part in helping you decide on that perfect diamond…

What Is Affiliate Marketing?

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts. The industry has four core players: the merchant (also known as ‘retailer’ or ‘brand’), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as ‘the affiliate’), and the customer. The market has grown in complexity, resulting in the emergence of a secondary tier of players, including affiliate management agencies, super-affiliates and specialized third party vendors.

How Is It Related To Diamonds

Diamonds PeaceArmy makes a small revenue from some of the vendors at the diamonds industry. Regardless of that fact, we ensure to remain unbiased and keep a high level of authenticity in our research.

The revenue allows us to pay for some of the researches we make, to order some trial rings and examine packing and shipping options!

Our goal is to allow as much as many guys out there lost in the route of getting an engagement ring, to be able to find the right ring without having to step a foot at any on-line or brick store!

Have a great journey!

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